Calendar. New Year present for the agency's clients. A paragraph made up of 52 words, 1 word for each week of the year, 1 word for each of the 52 participating illustrators. I was handed was word the. A simple three-letter word that contained no narrative of its own but which could lead on to almost any word in the dictionary. Each of the three letterforms became the container of a multitude of words that started with the letter; t for t-rex, h for hold-up, e for echo or execution...

Released: December 2000

Client: Trickett & Webb

Art Direction: Brian Webb